Blog
Catch up on the Good Stuff
iOS 14 & Facebook Ads: What It Means for Your Business
We all knew Facebook was flying a little too close to the sun with its super-specific, targeted ads. It started out harmless enough and with good intentions—wanting to help businesses of all sizes advertise at a comparably cost-effective rate—but now the waxen wings...
Go Online: The 4 Biggest Benefits of Digital Marketing for Small Businesses
It’s tough to sell something without digital marketing. You need to get your name out there to the masses, draw them in with something interesting, wow them with what you have, and hope they buy. This is even more true for small-business owners, who don’t always feel...
New Year’s Marketing Goals: 5 to Strive for in 2021
Happy New Year! A most welcome one, to be sure. With each new year come new goals, both personal and professional. But your goals shouldn’t just be for you. Your business needs them, too! Goals keep us honest and give us something to work towards. How do you know when...
6 Big Challenges That All Small Businesses Face
Running a small business is really hard work. Like way harder than you thought. Things pop up all the time that you didn’t even know were a thing. It’s overwhelming at times. We know from experience. Many small businesses don’t make it through their 1st year; about...
5 Reasons Why Your Business Needs a Good Website
There’s no way around it—every legitimate business needs a website. We understand why you might object: “I’m not tech savvy,” we hear all too often; “I can’t afford it” and “I don’t have time” are popular, too. The worst is “I get enough business and don’t need a...
How Changing Your Site Layout Can Affect Google SEO Rankings
In a recent Google Office Hours, someone asked John Mueller—Google’s Senior Webmaster Trends Analyst—if simply changing the layout of a web page can affect rankings. Mueller answered quickly and directly that it could—even if the page content and URL structure were...