6 Big Challenges That All Small Businesses Face
Running a small business is really hard work. Like way harder than you thought. Things pop up all the time that you didn’t even know were a thing. It’s overwhelming at times. We know from experience. Many small businesses don’t make it through their 1st year; about...
Does Your Digital Marketing Have a Strategy?
Digital Marketing can be a difficult game. You push buttons, pull levers, make adjustments, and hope for success. Sometimes you strike out, sometimes you strike gold. When you do find success, it’s not because of the buttons and levers per se. It’s because you had a...
How to Determine Your Marketing ROI
How many times would you spend $1,000 to make $5,000? The answer should be as many times as you can. This cost-to-income relationship is called your Return on Investment (ROI). To determine if your marketing is working, you can look at it a couple different ways. Are...
The Benefits of Animated Video vs Live Action Video
Over the past few months, we’ve stressed the importance of video marketing and why it should be implemented into your overall online marketing strategy. Video is becoming increasingly important in digital marketing. Video watching makes up a third of all online...